Child Care Aware® of America Strategic Plan 

Never before has America been more child care aware. Together, we can make it child care strong.

In 2022, after an extensive engagement process with our team, Board, partners, and members, Child Care Aware of America (CCAoA) released its 2023-2026 Strategic Plan. The three-year plan laid out four ambitious priorities: 1) Demanding Quality; 2) Building Systems; 3) Transforming the Field; and 4) Strengthening Our Organization.

Much has changed since we completed the plan. Americans are experiencing a child care crisis as historic federal stabilization investments ended causing classrooms and programs to close. Our priorities remain the same; our tactics must stay nimble to reflect the moment. This refresh charts how CCAoA will make a significant, measurable impact, in today’s context, toward our goal that every family in America has access to a high-quality, affordable child care system.

Strategic Initiatives 

Over the last few months, CCAoA refreshed the 2023-2025 strategic plan, which still includes four strategic priorities: 

  • Strategic Initiative 1 – Demanding Quality 
    • CCAoA will advance policies that demand quality child care for all.  
  • Strategic Initiative 2 – Building Systems 
    • CCAoA will influence and architect the national infrastructure that delivers quality, affordable child care. 
  • Strategic Initiative 3 – Transforming the Field 
    • CCAoA will deliver innovative thought leadership that transforms the field of child care. 
  • Strategic Initiative 4 – Strengthening our Organization  
    • CCAoA will strengthen human capital and organizational excellence. 

Strategic Planning Resources 

Parent Listening Team Report 

CCAoA is guided by the perspectives of those closest to the issue – including parents who struggle to find quality, affordable child care for their children. To better understand their unique perspectives, we convened a Parent Listening Team, asking parent leaders to tell us their thoughts on how to improve the child care system.

After surveying over 500 parents/caregivers, the team provided a recommendations report central to our push for quality child care in the years to come.

The best way to get a sense of the dedication of the Parent Listening Team and what the work they did meant to them is to listen to them describe the process in their own words. 

Annual Reports

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